Blogging tips ~ Earn money via advertorials?
Note: Sorry this entry is pretty long, hope you guys can read till the end. Sekali sekala meroyan tulis panjang2. Hehe. Kalau malas nk baca tkper asalkan jangan malas puasa sudah lah :p
I dok lompat-lompat baca blog, banyak pula terbaca pasal make money online. Ada juga yg sampai jadi isu especially pasal advertorial. I think I wanna share my stand and opinion in regards of “advertorial”. I love to earn money multiple ways through blog, so, one of it is advertorial. But to think again, I don’t really make money via advertorials, since so far I deal with friends and business owner yg baru nk berkembang, so tk sampai hati nk charge mahal-mahal.
Ok before you guys start to assume things, let me do some explanation here. It’s not that I kemarukkkkkk sangat nak write advertorials, but somehow advertorial is a benchmark to measure blog performance. It’s a privilege that not all bloggers can obtain.
Need more explanation? Ok meaning, when you get an advertorial, somehow, someone , some company has acknowledge your talent in blogging and entrust you to present their company. And at that point you know that you’ve done something right. Sama mcm apply kerja, bila u dapat interview and hire bekerja, meaning u dah buat sesuatu yg bagus, mungkin resume you bagus or masa interview you menyerlah. Similar concept.
Knowing me, I bukan nk jadi kaya dengan iklan. I prefer to run my own business dari jadi penulis iklan forever ever. Dan iklan-iklan yg ada diblog I ni, semua nya adalah dikalangan wanita-wanita yg buat home biz. Fees yg I charge adalah sangat minimum, sampai ada yg tk percaya. Kadang-kadang ada juga yg I just write for free (contoh paling latest, yg rainbow cake I order for my husband n son. Itu bukan advertorial, tapi since the cake is good so I share link)
Tapi ada juga yg berpendapat kenapa nk charge? Kenapa tk tulis for free jer? Ok ada banyak sebab.
Firstly, I tk tahu org lain, tapi utk I, I berusaha keras siang malam utk naikkan quality blog as well as to better in rank which will also benefit my advertiser. Bersengkang mata dan bertungkus lumus menjaga anak sambil2 blogging, dan entry2 iklan yg I tulis bukan cincai poncai sekadar ada. Sometimes I spend masa utk amik good pictures and draft entry yg bagus. And many times I go extra miles! I even provide after sales service! I make use my skills in selling stuff to help my advertiser as well. So, I rasa kalau u nk cari good photographer than nk cari sales assistant itu dah nk kene bayar lagi mahal kan? No?
For example hari tu ada someone nk beli kain cotton from Textileshoppe and she have yet to receive any reply from the seller, so she dropped by my blog and chat with me at 3 am ok! Ok am not complaining, this is one of many example on why am charging for advertorials. Bukan I tulis advertorial hari ini, and it ends there and then. If tk percaya can ask Textileshoppe and she finally managed to close order with that customer and guess what? Value of the order was about RM1k in one single receipt. Sweet. Dan juga advertorial cotton fabric ni dah lama dah, tapi baru sekarang dapat big orders mcm ini (ada juga dapat small orders masa I publish entry tu dulu). Bermaksud, tak bermakna bila entry dah basi, I pon buat-buat lupa and tanak tolong layan customer yg berpontensi nk membeli.
Here I paste appreciation email from the seller;
Buat baik dibalas baik, lepas tu seller tu beli coklat dgn I =)
So, for me tak salah for charging as long as bersebab and berpatutan. Tk semestinya Nuffnang bayar kau this much for advertorials, dgn org biasa2 pon kau nk charge mencanak jugak. No no no ok. Honestly, I tk suka nk label advertorial as advertorial because I don’t really earn money from advertorial, it’s more to tolong-tolong org-org melayu yg rajin business.
Secondly, I provide space yg senang utk my readers spot any iklan on my blog ni, especially yg feature post slide dekat bawah header blog I. So, your iklan takkan terbenam dalam entry2 utk jangka masa yg agak panjang as long as tkder iklan or feature post baru.
Thirdly, normally lepas I publish entry, I will ping and submit my blog to few blog submision website. Other than that, I amik berat tentang SEO juga. Ini utk make sure entry-entry di blog I, disukai oleh Mr Google dan bila org search, my page can easily be among the top page for that particular keyword. Again this is not cincai poncai punyer advertising service. You nk bayar org buat SEO? Can also, but it’s not cheap ok.
Fourthly, kadang-kadang I provide free gift utk galakkan readers tinggalkan komen. If possible I nak entry tu dapat byk comment so advertiser boleh buat their own survey from feedback leave in the comment area. All those gift I bukan beli dengan daun ataupon buih-buih sabun.
Fifthly, I write honest advert. That’s why you can’t locate any “advertorial” label or category on my blog. Ada jumpa tak? Haaaa sbb, I label all advertisement as “I heart & recommend” (baru jer create 3 bulan lepas), campur sekali dgn entry yg non-advert tapi I suka and nk rekomen juga. Sesuai dengan tajuk label itu, saya cuma akan menerima permintaan utk membuat iklan utk benda-benda yg saya suka dan berminat sahaja. Oh yes, am being selective.
Sbb I don’t want to write fake advertorials. Lagipon tk ker susah nk tulis satu benda yg kiter tk suka, tapi nk tulis macam kiter suka? I can’t do that. Tak tahu la org lain boleh ker tak. So to be fair to all (to me, to advertiser and to readers), better I take offer utk tulis advertorial for things that I like only, so that I can write with passion as always, advertiser get a good write up for their products and readers can buy product without hesitation. So all of us can live happily ever after.
So, conclusion, whenever I publish advertorial on my blog for product or service, I treat it as my own. I take ownership of my review and you can have my word on that. I ada 3 lagi iklan dah queue tapi I belum dapat nk publish due to certain reasons.
Yes, I’m charging for advertorial, but a pair of Vincci shoes is much more expensive than my advert fee, so worry not. To advertiser you are not suppose to be so berkira nk bayar iklan or mengharap iklan free. Sbb, I pon business owner, I tk pernah mengharap iklan free. If I nk mintak tulis write up, I akan sponsor or bayar fee. For example review for Nutrimeal di blog Emila Yusof di taja oleh I, sbb I sponsor Nutrimeal tu for her. Jadinya, jgn berkira utk pengiklanan dan jangan mengharap iklan free juga. Tidak bagus begitu. Sbb tuan punya blog tu berusaha utk sampai ke tahap otai dan ada ramai readers. Bukan mudah, bukan taip entry satu baris hari ni, esok dah berjuta org masuk blog.
Selamat berpuasa hari kedua =)
Comments
Powered by Facebook Comments
25 Comments
Leave a Reply
About Us
We have been together (as a love couple) since year 1999 and counting. Thank GOD that our bundle of joy has safely arrived on 27/6/2009. Wish us luck in our journey to parenthood.
We are also an active USANA Health Sciences Independent Distributor. We love Usana products so much and we hope our customer loving it too as much as we do :) True Health and True Wealth!
nice sharing…puas hati di baca coz banyak info yang baik
Sir Marcello´s last [type] ..Bahana Print Screen
Reply
Mrs Imran Reply:
August 12th, 2010 at 9:14 am
yup, mmg puas hati tapi tulah terlajak panjang sgt la pulak dah..hehe. takut ada yg sangap =)
Reply
right, i agree with u…pernah juga byr utk advertorial, ada yg byrn guna cash dan ada juga yg requires us to send one of our product for testing…advert free ada gak, biasanya dibuat oleh kawan2 dan client
..i appreciate them so much..
Reply
Mrs Imran Reply:
August 12th, 2010 at 9:15 am
good for you, mana dapat free itu bonus lah kan, mana yg nk kene bayar, then kita bayar lah kan. lagipon kalau worth it, why not
utk kebaikan semua org juga…
Reply
Tulis advert ni tak salah, Mrs Imran. Yang salah kalau describe produk bukan main pompangnya tapi sebenarnya hampeh. Atau dalam perkataan yang mudah, menipu. Itulah yang i maksudkan dalam entry blog i tu. U know what, my friends, dia beli berbelas balang biskut yang dicanang terbaik la konon tapi rasa biskut tu? Macam biskut kilang ok kata diorang yg beli tu. Tak sedap langsung. Bukan sorang je yang terkena (dengan blogger popular/seller) yang sama. U tak rasa macam menganiaya orang ke sebab orang tu beli sampai berbelas balang since percaya dengan apa yang dia tulis? Tu lah cerita sebenarnya maka terjadilah entry dalam blog i tu. Tapi i malas nak cerita details sampai nak mention biskut2 so i tulis secara rambang. Itu yg i (dan ramai lagi) kesalkan sebenarnya..
~Reena~´s last [type] ..Calling All Bridezillas To Be!
Reply
Mrs Imran Reply:
August 12th, 2010 at 9:24 am
Indeed, tulis advert mmg tak salah I pon tk cakap salah pon tulis advertorial, cuma my entry ni merangkap pertanyaan ramai org kenapa sesetengah publisher nk charge and as well as I nk highlight apa service yg I offer disebalik advertorial i. So senang next time org nk iklan and tanya macam2, I kasi jer link entry ni.
Siapa-siapa yg buat fake advertorial tu, I pon mmg against them lah. Tapi biarlah itu urusan dia dengan tuhan. Another thing is kalau betul biskut tu tk sedap, somebody kene mention publicly terang-teranglah. Sbb if not, akan ada juga yg terkene nnt. For example, I ni yg tak tau menahu siapa punya angkara ada possibility akan terbeli biskut tu kot. So, the best org yg beli biskut tu kene mention the truth.
Reply
~Reena~ Reply:
August 12th, 2010 at 9:56 am
Masalahnya kalau mention pun, ada ke orang nak percaya? Famous bloggers kesayangan ramai la katakan. Kang dicop buat fitnah dengki bagai plak. So better sesama sendiri je yang tau. Macam lepas i buat entry tu, i received soalan, “Eh takkan si polan si polan buat macam tu kot”. Haaa camno tu? Orang tak kan percaya punya kalau mention nama pun..
~Reena~´s last [type] ..Calling All Bridezillas To Be!
Reply
Mrs Imran Reply:
August 12th, 2010 at 10:05 am
Itu yg i maksudkan tadi, org yg terkene itu kene buat pengakuan benar
Mungkin customer2 yg dh beli can channel diaorg nyer testimonial via ur blog ker, u boleh just print screen email jer ker. Percaya atau tidak, itu terpulang pada org yg membaca. We just do what we think is right. Sbb many times many thing is beyond us.
But kalau u tulis, I percaya kot
baiknya hati u bagi free ad..
adel´s last [type] ..pemakaian tudung
Reply
love this entry penol..
eh, i mmg biasa suka semua entry u
mya´s last [type] ..Mak Neng Dah Tua Nak…
Reply
Mrs Imran Reply:
August 12th, 2010 at 10:06 am
=) thanks mya, i rasa cam u mmg follow blog ni dari zaman blogspot lagi kan and still mengomen2 sampai sekarang =) appreciate it so much!
Reply
mya Reply:
August 16th, 2010 at 12:08 pm
aah i follow dari zaman hanselgreetel lagi..
dan akan terus mengfollow.. tak sabar nak tunggu scarf u tu!
Reply
Mrs Imran Reply:
August 16th, 2010 at 5:51 pm
oh terima kasih. yg scarf tu sabarlah menanti. nnt kalau berkenan boleh la u test2 pakai tudung
i baca sampai habis, tak ponteng puasa pon..eh,i mean tak ponteng satu baris pon masa baca ni hehe
Reply
Mrs Imran Reply:
August 12th, 2010 at 5:16 pm
hehe..sure setiap bait2 perkataan dibaca? ok soalan kuiz berapa banyak perkataan advertorial dalam entry ni? hihih
Reply
Hik hik alamak, I baru nak bersistem barter dgn u. Ok kan? No hal kan? Hehehehe jgn lupa, tarikh dah set utk 22hb nie.
ary´s last [type] ..sesi bersama Kak Watie Res2
Reply
Mrs Imran Reply:
August 12th, 2010 at 5:18 pm
yer boleh2 sistem barter adalah boleh, mana2 yg effort lebey mmg dapat free ad jer, sbb kesian kalau dah mekap2 berbagai2 rupa pastu nk kene bayar lagi la plak, cam melampau haku ini. hihi. minggu tu insyallah i’ll be around. sbb ada sesi iftar bersama rakan sebaya, ehe.
Reply
I pun rs tak salah nak charge.. it depends on the tuan tanah kan. n its masing2 punye own right, blog masing2 kan..
I read one of the comments, psl menipu tu.. hmmph. susah juge kan. tp betul, tu antara dia & tuhan la kan.. nawaitu masing2..
farah . 5577´s last [type] ..Antara dilemma harapan… Salam Ramadhan!
Reply
Mrs Imran Reply:
August 12th, 2010 at 5:21 pm
charge biar berpada dgn usaha dan service. mcm i punye fee i rasa cam rendah sgt to compare dgn effort i. kalau i malas, i boleh jer tanak buat ads ni. tapi since ada yg memerlukan exposure, so i tolong gak lah mana yg termampu. tapi bila ada yg menipu , pompang bagai pasal product tapi product indah khabar dari rupa, mmg i pangkah lah. tk baik buat cam tu. femes blogger ker tk femes ker peduli hapa. dunia ni bukan selamanya, femes2 pon bukan menjamin akan femes dalam kubur nnt.
Reply
Yes, true.. tak salah promote/advertise product.. tapi, jangan sampai menipu…
sayahappyslalu´s last [type] ..Lunch At The Delicious- Midvalley…
Reply
Mrs Imran Reply:
August 12th, 2010 at 5:26 pm
Betul! tepat sekali =)
Reply
Thank you so much sharing this, dear. Eye-opener sungguh bab2 advertorial ni. Me setakat ni hanya mampu minta sponsor giveaway & buat write-up ala kadar jer..banyak sangat yg perlu dibaiki tang SEO & trafik tu..
Reply
Mrs Imran Reply:
August 15th, 2010 at 3:08 am
u r welcome, at least boleh jadi guide utk kawan2 lain yg nk tulis advertorial juga. tapi ni style I lah, org lain ..can do ur own style lah kan. neway, u pon pandai juga tu, ramai org nk sponsor u giveaway kan
i ni kalau nk mintak org sponsor entah ada entah tidak…tu yg I sponsor sendiri jerlah..hihi
Reply
nice entry sis! suka! suka!
i hope i could create a nice blog like yours that able to attract advertisers hahaha. perasan.
Reply
Mrs Imran Reply:
August 18th, 2010 at 12:59 am
already whatttttt. u kan ramai fans jugak! byk jer advert u. i nyer ciput jer sbb I pon tk berapa nk rajin
Reply